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New market analysis by the Healthcare Intelligence Network (HIN) indicates that health and wellness incentives for health management are more widely used today than one year ago.
On the heels of a 2010 healthcare reform law with its own built-in incentives for wellness and prevention, HIN has published Benchmarks in Health & Wellness Incentives, 2010 Edition: Utilization and Effectiveness Data to Drive Health Promotion, Compliance and ROI. This just-compiled collection of benchmarks is based on an analysis of responses from 139 organizations to HIN's second annual survey on the use of health & wellness incentives, administered in February 2010.
An all-new follow-up to the best-selling 2009 Benchmarks in Health & Wellness Incentives, the 2010 edition is packed with actionable new data on incentives activity, including the growing trends toward integrating incentives with health benefits and financial penalties for individuals with certain health risks. This resource provides the latest metrics on the prevalence of incentives, favored incentive types, the population health management activities most often incentivized, identification and eligibility of recipients, and incentive program challenges, measurement tools, results and ROI.
Download the executive summary of Benchmarks in Health & Wellness Incentives, 2010 Edition.
Sample Data: 2010 Health & Wellness Incentives Benchmarks
New for 2010: This 60-page report not only provides an industry-wide perspective of incentives use but also drills down to incentives strategies in use by health plans and employers, supplementing this data with 50 easy-to-follow graphs and tables.
Healthcare payors and purchasers can use this one-of-a-kind resource to compare their incentives programs to others in the marketplace, enhance efforts to reward health improvement and benefit from the ROI these strategies can generate.
This report answers many FAQs on health and wellness incentives:
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What are the top economic and benefit-based incentives in use today?
- Which incentives generate the highest engagement and participation levels?
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What percentage of companies are rewarding repeat or long-term participation, and for which health-related activities?
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What are the top program communication methods?
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Who's offering incentives to spouses and dependents as well as employees?
- How do organizations measure the success of an incentive program?
- What is the impact of an incentive program on healthcare costs, absenteeism, presenteeism, pharmacy claims, productivity, health utilization and other metrics?
- What level of ROI is being achieved by health & wellness incentive programs?
and many others.
Sample Data: 2010 Health & Wellness Incentives Benchmarks
This annual industry snapshot is once again enhanced by observations and advice on common incentive concerns from thought leaders, including:
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Ariel Linden, DrPh, M.S., president of Linden Consulting Group;
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Craig Nelson, M.S., D.C., director of health services research with American Specialty Health;
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Dr. Jim Reynolds, chief medical officer, Health Fitness Corporation, on the key indicators to follow during the program measurement period and tips for maximizing client engagement;
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Dr. Elizabeth Rula, principal investigator of Health Outcomes Research at Healthways Inc., who contributes formulas and time frames for calculating ROI and how incentives can contribute to coaching profitability; and
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Dexter Shurney, M.D., M.B.A., M.P.H., medical director, Employee Health and Care Plan of Vanderbilt University and Medical Center; and
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Paul Terry, president and CEO of StayWell Health Management.
In a candid Q&A session, they share strategies and recommendations for:
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Best practices for integrated incentive programs;
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Aligning member and physician incentives for wellness and prevention;
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Suggested incentives for biometric screening, HRA completion and other activities;
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Variability between incentives and participation;
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Driving health coaching outcomes with incentives;
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The "sweet spot" for deriving ROI from incentives;
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Feedback on a two-tiered benefits structure;
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Effect of incentives on self-reported data;
and much more.
Whether your organization is in the early stages of program design or in search of the latest strategies to reward long-term or repeat participation in health-enhancing activities, the key to success is access to reliable utilization and performance data on incentives trends. Benchmarks in Health & Wellness Incentives, 2010 Edition: Utilization and Effectiveness Data to Drive Health Promotion, Compliance and ROI will help organizations craft an incentives strategy that will jump-start participation and motivation in health assessment, health coaching or worksite wellness programs.
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