Designing, Implementing and Analyzing Effective Healthcare Toolkits, a May 10, 2006 audio conference audio conference, looks at how healthcare organizations are developing health education toolkits that can truly impact a member's health status.

Organizing health education materials into an effective healthcare toolkit takes a multi-disciplinary approach to its design, implementation and analysis.

During this 90-minute audio conference on CD-ROM, your expert panel of speakers, Jon Beaty, corporate quality improvement manager at Pacificare Behavioral Health and Carolyn Wiener, project leader, health policy and social mission with Blue Cross Blue Shield of Michigan, provide inside details on how their organizations develop toolkits and the impact these toolkits have on the health status of their population.

You will get details on:

• Developing topics for toolkits;
• Conducting a gap analysis to identify needs and resources;
• Harnessing in-house knowledge, content and expertise;
• The build or buy decision;
• Selecting an effective medium for your audience; and
• Analyzing the effectiveness of toolkits.

You can "attend" this program right in your office and enjoy significant savings – no travel time or hassle; no hotel expenses. It’s so convenient! Invite your staff members to listen in.

WHO WILL BENEFIT FROM THIS AUDIO CONFERENCE?

CEOs, medical directors, disease management directors, managers and coordinators, health plan executives, care management nurses, wellness professionals, quality improvement professionals, business development and strategic planning directors.

ABOUT OUR PANELISTS:

Jon Beaty, LCSW, CPHQ

Jon D. Beaty, LCSW, CPHQ is the corporate manager, quality improvement at PacifiCare Behavioral Health (PBH). He has practiced in rural and urban community mental health settings and in managed behavioral healthcare. Beaty’s clinical experience includes crisis intervention, mental health and substance abuse treatment for adults, and care management. He provides leadership for PBH in the development of preventive health programs and other clinical quality improvement initiatives. Beaty has also led behavioral health organizations in the preparation for National Committee for Quality Assurance (NCQA) and URAC surveys.

Beaty earned his Master of Social Work degree from Walla Walla College.

Carolyn Wiener, MBA

Carolyn Wiener, MHSA, is the project leader of health policy and social mission at Blue Cross Blue Shield of Michigan (BCBSM).

Wiener works collaboratively with community-based non-profit organizations as well as the Interfaith community and other key external and internal BCBSM stakeholders to raise awareness about depression and direct those in need to sources of care. Key initiatives include a partnership with the Mental Health Association in Michigan to develop a media campaign called Depression: Real.Common.Treatable; the development of an innovative pilot program for leaders to help them manage problematic behaviors in the workplace; the Depression Awareness Toolkit for medical professionals, grant programs and employee seminars to educate others about the signs of depression, how to help someone who may be depressed, and where to go for help.

Wiener has also worked on strategic planning and other initiatives at BCBSM, including the development of the company’s long term strategic plan, constructing a joint venture corporation with a community hospital to offer healthcare services to the state’s 40,000 prisoners, and spearheading BCBSM’s annual corporate planning process. In addition, Wiener has also worked on issues related to access to healthcare for the uninsured and underinsured. These initiatives include serving as a liason for a state partnership that developed recommendations on market reform for the state of Michigan.

Wiener received her Bachelor of Arts in Political Science from the University of Michigan and her Master of Health Services Administration from the University of Michigan School of Public Health.